Posts Tagged ‘FAIL’

L’Oreal Maybelline The Eraser Product Launch Fail

March 21st, 2010 1 comment

Recently, I saw a television ad for a new women’s makeup foundation by L’Oreal Maybelline, but only caught part of the name as “Age Eraser.”  Out of curiosity of how effectively L’Oreal spends its marketing dollars, I grabbed my smartphone to search for the product.  What I found is a good lesson for marketers everywhere.

Read more…